Nabati Packaging Re-Design

Produced at: Agency Blink, Vancouver

Role: Producer, Project Manager

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For Nabati’s packaging redesign, we aligned the visual identity of their plant-based product lines, including burger patties, taco meat, cheesecakes, cheese, and eggs, with their newly developed corporate identity. Our work included creating vibrant and appetizing food photography for the packaging, designing fresh, modern package layouts, and introducing a color-coded system to distinguish product lines, utilizing color theory to enhance appeal in food advertising.

This redesign successfully elevated Nabati’s shelf presence, ensuring cohesive branding across all products and improving consumer recognition and engagement.