Espro My Best Cup

Produced at: Agency Blink, Vancouver

Role: Project Manager, Still Photographer & "How to" video cinematography

2020 Hermes Creative Awards Platinum & Gold Winner - Video Product Marketing

 

We created “My Best Cup”; a campaign targeting coffee lovers and baristas, when ESPRO turned to Agency Blink to create the media for its Bloom Pour Over Coffee Brewer Kickstarter campaign, including a feature lifestyle commercial, how-to videos, a pledge video, and supporting product and feature visuals for PR and marketing materials.

The Kickstarter achieved their pledge goals after just one day, more than doubling their original goal after the first week, successfully funding the product that hit the markets in 2020.